You can’t be special, distinctive, compelling in the marketplace unless...– Bill Taylor at Harward Business Review “Why we (shouldn’t) hate HR”.
Not everything that can be counted counts, and not everything that counts can be...– Albert Einstein
If you want to create a culture where 80% of your staff members bet on your...– Joseph Grenny, Finding the Freedom Not to Fail, BusinessWeek
Signifikans is a book about modern marketing written by Lars AP & Kent Stephan Jensen (that’s me) at Wibroe, Duckert & Partners. It went to press at the end of January 2010. All printed books are now gone. In spirit of the project and to meet continued demand, we decided to create an ebook version. Available for all. Free for all. Read it today on issuu.com (where you can also...
Every society honors its live conformists and its dead troublemakers.– Mignon McLaughlin
Seven secrets to good brainstorming →
Generating rafts of good ideas is Ideo’s business. Here’s how this world-class product-development firm keeps the lightbulbs blazing bright.
You have to be run by ideas. Not hierarchy. The best ideas have to win....– Steve Jobs. Said during his D8 2010 interview.
D8: Steve Jobs Onstage - Full-length video... →